Armadio Verde operates an online marketplace and exchange platform for children’s clothing where parents send unused items for quality assessment. The company’s team analyzes received pieces and assigns a quality score expressed in stars. Parents can use that score to exchange for clothing from the online store (paying a €5 service fee per piece) or buy items directly from the site collection. In its first twelve months the platform recorded 500k unique visitors, with 100k visits in January 2016, and 2.7k transactions in total. Co-founded by Eleonora Dellera and David Erba and based in Milan, the company plans to use new funding to continue platform development, increase marketing and recruitment, and expand in Italy and across Europe.

Total raised

$1M

Funding rounds

1

Latest round

Equity

Latest activity

Feb 2016