asensei, founded in 2014 by CEO Steven Webster and based in San Francisco, builds a Connected Coaching technology platform that delivers technique coaching and correction for sport and fitness products. Its offerings include motion-capture-enabled apparel, SDK coaching kits to connect apparel to apps and equipment, a technique library of exercises and faults, and blueprint UX/code templates to speed integration. The platform is designed for apparel and equipment providers, connected fitness companies, and brick-and-mortar facilities to strengthen engagement, lock in loyalty, and improve retention by turning solo practice into instructional learning. The team is training the system to coach hundreds of exercises across activities including rowing, yoga, pilates, rehabilitation, kettlebells and TRX, while delivering roadmap blueprint solutions to accelerate partners' time to market. The company closed a $2.2M seed round and has total funding of $5.1M. asensei intends to use the proceeds to accelerate growth as a B2B provider to fitness and physical therapy brands.

Total raised

$2M

Funding rounds

1

Latest round

Seed

Latest activity

Jun 2021