Attune, formerly Lendsmart, is a NYC-based provider of an Engagement Banking Platform for financial institutions. Founded in 2020 by CEO AK Patel, the company offers digital tools to enhance customer onboarding, lending, marketing engagement, insurance, upsell/cross-sell, and customer support. Its product suite includes Digital Lending (real-time underwriting), Digital Onboarding (accounts and credit cards), Upsell & Cross Sell recommendations, Digital Insurance (automated underwriting and personalized recommendations), Digital Connect for real-time marketing engagement, and Digital Support to empower service teams. The platform integrates with banks' existing systems to improve operational efficiency, increase conversions, and open new revenue channels. Attune plans to use new funding to accelerate growth and expand its sales, marketing, and technology teams. The article does not disclose revenue or user metrics.

Total raised

$2M

Funding rounds

1

Latest round

Seed

Latest activity

Jan 2024