Authentic Vision builds anticounterfeiting solutions that combine holographic fingerprint tags with a free consumer app, CheckIfReal, enabling manufacturers, brands and end consumers to verify products in real time. Its technology protects items across the distribution chain by allowing companies and channel partners to authenticate goods. The company’s offerings are used by manufacturers and brands as well as end consumers to assure product genuineness. Founded in 2012 and based in Salzburg, Authentic Vision serves global customers including HDMI, Helen of Troy, Danfoss, Eurostampa, Elswedy and Japan Bio Products. The startup recently closed a $5 million Series B to fund expansion in Europe and the US. Management says the proceeds will be used to grow the team across customer success, product development and R&D.

Total raised

$5M

Funding rounds

1

Latest round

Series B

Latest activity

Oct 2020