Backtracks is a B2B monetization and analytics platform for audio that helps podcast publishers, listening apps, aggregators, and ad networks extract value from spoken-word content. Its Open Podcast Analytics (OPA) based platform collects behavioral and performance metrics that podcasters and advertisers need to make informed decisions. The company offers tools for analytics and monetization across the podcast ecosystem. Backtracks was co-founded by Jonathan Gill and Kevin Wright and is based in Austin, Texas. It recently closed a $2.1M seed round to fund product innovation and hiring for key positions to drive growth. As part of the round, Kelly Perdew of Moonshots Capital will join Backtracks' board.

Total raised

$2M

Funding rounds

1

Latest round

Seed

Latest activity

May 2019