BAT is a brand-scaling company that supports over 35 beauty labels—among them 12 Olive Young private-label lines, Dr.G, Biodance and Whipped—through marketing, media buying and global e-commerce operations. Its proprietary algorithm powers an AI agent that is integrated with the firm’s unified workspace "AEer," automating campaign management across channels such as Amazon and TikTok Shop. The company booked roughly ₩853 billion (about KRW 85.3 billion) in 2024 revenue and turned profitable that year. Preliminary 2025 figures indicate that overall revenue growth has leveled off while operating profit has increased, with K-beauty segment sales soaring from ₩3.6 billion in 2024 to ₩18 billion in 2025. BAT intends to invest in further AI solution upgrades, expand its global e-commerce infrastructure and launch its own private-label brands. Management has set a goal of reaching a ₩1 trillion valuation and achieving unicorn status by 2030.

Total raised

$5M

Funding rounds

1

Latest round

Series A

Latest activity

Feb 2026