BDS Analytics, founded in 2015 and based in Boulder, Colorado, provides cannabinoid market intelligence and consumer research through its GreenEdge platform. GreenEdge integrates up-to-date dispensary sales data, industry intelligence and detailed consumer research, tracking and categorizing millions of individual consumer transactions to produce market-wide financial projections. The company held an initial $7m closing of a new $10m financing to fund growth. It will use the capital to expand coverage of emerging cannabis markets with a focus on providing a holistic view of the global cannabinoid market (cannabis and CBD). BDS also plans to strengthen its operating infrastructure via investments in machine learning, marketing and sales, and strategic partnerships. The company recently updated its board, with Pete Karabas of KEY Investment Partners joining the board and Micah Tapman of 7thirty appointed chairman. BDS Analytics provides businesses with comprehensive, actionable, and accurate cannabis market intelligence and consumer research. The company aggregates dispensary point-of-sale data through its GreenEdgeTM platform, conducts consumer research via its Cannabis Insights Group, and produces market-wide cannabis industry financial projections. Led by CEO Roy Bingham, BDS positions itself as a holistic source of market and consumer insights for the legal cannabis supply chain. The company intends to use new funding to expand its business reach. The article reports a $750k Series B raise to support that expansion. No revenue or user metrics were disclosed in the article. BDS Analytics builds an insight-rich platform that collects, processes, and presents point-of-sale market-share data for the cannabis industry. The company provides actionable insights derived from millions of transactions to help dispensaries, brands, and growers make decisions on product development, inventory, and branding. Co-founders Roy Bingham and Liz Stahura bring extensive market-research and point-of-sale analytics experience; Bingham is a Harvard MBA and former McKinsey consultant, and Stahura spent a decade at a leading market research firm. Leadership says the platform gives clients a competitive edge as the cannabis market becomes more complex. Financially, BDS closed its first funding round, which will support continued platform development and client services. The company is based in Boulder, Colorado.

Total raised

$9M

Funding rounds

3

Latest round

Equity

Latest activity

Aug 2019