Betterhalf is a marriage-focused platform that provides online dating, technologically enhanced wedding planning, and astrological services. The company was founded in 2019 by Rahul Namdev and Pawan Gupta. Betterhalf reports its annual revenue doubled over the prior six months and its total user base has tripled since June of last year. It now boasts more than 1 million active users per month. The company says it will use new capital to maintain growth momentum and expand offerings. Management aims to develop Betterhalf into a “super app of marriage and wedding services.” Betterhalf.ai is an AI-driven matrimonial app backed by Y Combinator. The startup raised $3 million in a pre-Series A round with participation from S2 Capital, Quiet Capital and angel investors including Kunal Shah and Samvit Ramadurgam. It will use the funding to boost app engagement, build monetisation features, and improve product discovery across organic channels. Co-founder Pawan Gupta said the round closed after Y Combinator Demo Day and signals investor confidence in the readiness of 100M urban Indians for a new-age matrimony app. The company aims to grow its revenue run rate from $1M to $5M ahead of a Series A. The proceeds are positioned to support growth and product development toward that next milestone. Betterhalf.ai is an AI-driven dating platform focused on helping working professionals find partners with marriage intent using compatibility scores derived from users' interactions and multiple relationship dimensions. The product leverages past relationship data from millions of couples worldwide to generate personalized experiences, targeted subsets of matches, and faster match turn-around. It emphasizes verified matches that include professionals at companies such as Google, Facebook, Amazon, LinkedIn, Adobe, and Accenture. To reduce fake or junk profiles the startup employs a six-level verification process covering mobile number, work email, personal email, government ID, Facebook, and LinkedIn. The company plans to deploy its fresh seed capital toward building AI capabilities and investing further in technology and talent. Betterhalf.ai was founded in 2016 and operates out of Bengaluru and Massachusetts.

Total raised

$12M

Funding rounds

3

Latest round

Series A

Latest activity

Mar 2023