Founded in 2018 and based in Amsterdam, Bits of Stock operates a consumer rewards platform that replaces points, loyalty cards and cashback with assets that can grow over time. Shoppers enroll their credit cards in the Bits of Stock app to automatically earn rewards, converting everyday purchases into fractional shares or crypto. The company currently works with about 60 brands, including Adidas, KFC, Nike and Zara, and hosts subscription brands such as Uber, Spotify and Netflix. It has launched a Growth Rewards API enabling clients to embed a seamless rewards experience into their own applications and choose from thousands of fractional shares and crypto rewards. The startup plans to expand its brand partnerships to more than 200 brands within the next 12 months. The recent €4.2 million funding will support this expansion and further product development.

Total raised

$4M

Funding rounds

1

Latest round

Seed

Latest activity

Jun 2022