Blustream develops product-engagement technology that creates personalized product messages and tracks after-sale product engagement data. The platform enables companies to build a direct channel with customers to drive revenue, retention, and referrals. The company's origin traces to founder Bob Bean encountering a product problem and recognizing a broader need for product-to-customer connectivity. Blustream says the latest funding will be used for product development and expansion into new industries, with investments in R&D and growth of sales and marketing staff. Financially, the company previously raised $3 million in 2020 and has now completed a new financing round. The product and roadmap focus on turning after-sale engagement data into ongoing customer relationships.

Total raised

$5M

Funding rounds

1

Latest round

Series A

Latest activity

Jul 2022