Brilliant NextGen develops an all‑in‑one smart home control platform delivered through a portfolio of devices including in‑wall touchscreen control panels, smart dimmers, plugs and supporting accessories. The company’s products provide integrators, builders and homeowners a unified way to manage lighting, climate, security and music. Brilliant is focused on design, simplicity and performance, and works with Custom Integrators, Distributors, residential developers and homebuilders to deploy its solutions. The company announced a $9.7 million funding round to support product expansion, strategic partnerships, and deeper customer engagement across North America. With this financing Brilliant plans to launch a second‑generation Power over Ethernet (PoE) product and invest in development of AI‑driven features to advance the smart home experience. Tony Smalls has joined the company’s Board, and Lisa Petrucci serves as CEO. Brilliant designs and manufactures touchscreen control panels, smart dimmer switches, and smart plugs that integrate lighting, thermostats, cameras, locks, music, garage openers and more into a single smart home experience. Its panels install where standard light switches are located and the system works with Amazon Alexa, Google Assistant, Apple HomeKit, Resideo, Ring, Sonos, Nest, Philips Hue, and other popular smart-home products. The company sells through homebuilder, multifamily, property manager, and professional integrator channels and is trusted by hundreds of builders, developers, and property managers across the U.S. and Canada. Brilliant says it has grown over 400% since February 2020 and its Smart Home Control is the highest-rated smart home system on Amazon.com and HomeDepot.com. Product launches include a $69.99 Smart Dimmer Switch (shipping summer 2020) and a $29.99 Smart Plug (shipping 2021). The company plans to use new capital to expand product offerings and double down on its sales strategy in its key channels. Brilliant develops the Brilliant Control, a touch-and-voice control panel that integrates with smart-home devices to manage lighting, music, climate and more. The product includes Amazon Alexa built in, a video intercom and mobile app control. CEO and co-founder Aaron Emigh leads the company. Brilliant Controls are priced starting at $199 and were slated to be available for sale in early 2018. The company plans to use new funding to expand retail channels and partnerships and to continue investing in research and product development. No operating metrics or revenue figures are provided in the article.

Total raised

$71M

Funding rounds

3

Latest round

Equity

Latest activity

Sep 2025