Cheese offers a digital banking platform and Debit Mastercard aimed at Asian-Americans and immigrants, including customers with no credit history. The product provides instant virtual cards, advance pay up to two days early with direct deposit, a $5 signup bonus, a 0.3% APY, and up to 10% cash back at over 10,000 merchants. Accounts are FDIC insured through Coastal Community Bank and include Mastercard Zero Liability, identity-theft protection, multi-factor authentication, and 256-bit encryption. Cheese pairs banking with a social-impact program, pledging $100,000 to the Cheese Giveback Fund and committing donations tied to signups and purchases; initial nonprofit grants and efforts will focus on San Francisco, Los Angeles, and New York City with plans to expand to other cities. The company has named actor and advocate Jimmy Wong as Chief Community Ambassador to drive community outreach and partnerships. To date Cheese has raised seed funding and is positioning its product around accessibility, security, rewards, and community support.

Total raised

$4M

Funding rounds

1

Latest round

Seed

Latest activity

Mar 2021