DPL Financial Partners operates a marketplace that connects RIAs with commission-free annuities and insurance using proprietary tools and embedded technology. The company brings products from top carriers into wealth-management platforms to enable fiduciary, transparent implementation and competitive pricing. DPL positions its offering to help advisors more holistically serve clients and incorporate lifetime-income solutions into financial plans. The recently closed Series C is intended to accelerate platform development and expand distribution of commission-free annuities and insurance. DPL reports $3.7 billion in assets on platform and says it has saved consumers more than $68 million in product fees since going to market in 2018. FT Partners served as the company’s exclusive financial advisor on the transaction. DPL Financial Partners operates a commission-free insurance and annuity marketplace and turnkey insurance management platform for registered investment advisors. The platform enables RIAs to compare and purchase commission-free annuities and life insurance from leading carriers and to implement insurance alongside other investments. DPL has surpassed $1 billion in commission-free annuity purchases and approximately $825 million in commission-free life insurance placed through the platform, approaching $2 billion in no-load insurance transactions. Its RIA base exceeds 3,500 firms, including 1,900 firms connected via the Advent Insurance Marketplace Powered by DPL on the Black Diamond Wealth Management platform. The company has grown its team 50% in the last nine months. DPL plans to use new funding to accelerate technology development, expand product discovery and comparison tools, and continue hiring to support member growth and advisor demand. DPL Financial Partners operates a turnkey insurance management platform that brings commission-free insurance and annuity products from multiple carriers to RIA practices. The company has created a marketplace of commission-free insurance products to enable RIAs to incorporate insurance and annuities with fiduciary implementation rather than commissioned, sales-driven ones. DPL serves a growing advisor base of more than 10,000 advisors. The firm plans to invest the recent proceeds in technology and infrastructure to support that advisor base and to continue expanding commission-free annuity and insurance offerings. DPL emphasizes leveraging data, technology, and education to evolve annuity distribution. The company is based in Louisville, Kentucky and is led by founder and CEO David Lau. DPL Financial Partners operates an insurance network for RIAs, offering product- and carrier-agnostic consulting to help advisors implement low-cost, commission-free life and annuity solutions. The firm works with insurance carriers to support and develop commission-free products and has brought products from more than a dozen prominent national carriers to market. DPL uses a membership model that aligns its interests with RIAs, enabling advisors to retain client relationships while accessing insurance expertise and licensing capabilities. The company recently expanded its team by adding 10 professionals, including six insurance consultants and senior support staff in technology and marketing, to scale its service to RIAs across the U.S. Leadership includes CEO David Lau, noted for prior work building Jefferson National and Telebank. DPL intends to continue working with additional carriers and to accelerate distribution into the fee-only RIA channel.

Total raised

$69M

Funding rounds

4

Latest round

Series C

Latest activity

Dec 2024