Electric Twin, founded by Dr. Ben Warner and Alex Cooper in London, has built a platform that uses artificial intelligence, machine learning and social-science research to model how real customer segments behave. By generating synthetic audiences, the software enables enterprises to obtain feedback on products, messaging and marketing campaigns within minutes rather than weeks. Early adopters include The Times and mobile network operator Lebara, validating the product’s utility across media and telecom sectors. The company positions its technology as “the world’s most powerful prediction engine” and plans to accelerate global expansion while continuing product development. To date, Electric Twin has secured $14 million in external financing across pre-seed and seed rounds. Although detailed operating metrics such as revenue or user counts were not disclosed, the calibre of customers and investors underscores market traction. The recent capital infusion will primarily fund R&D and international go-to-market initiatives aimed at scaling the platform’s adoption.

Total raised

$14M

Funding rounds

2

Latest round

Seed

Latest activity

Feb 2026