Elevate Brands
815 Brazos St, Suite 900, Austin, Texas, 78701, United States
Overview
Elevate Brands acquires, launches and operates leading consumer brands sold by third‑party sellers on Amazon and other marketplaces. Founded in Q4 2016 with headquarters in New York and Austin, TX, the company uses a data‑driven approach—advanced algorithms and over 100M data points—to source and evaluate acquisition opportunities. It has a portfolio of more than 25 brands and reports close to 100% average post‑acquisition growth across its portfolio. Elevate Brands emphasizes best‑practice branding, supply‑chain optimization, and a streamlined underwriting process that can be finalized within 30 days to scale acquired businesses quickly. The company pursues a marketplace‑agnostic, targeted international acquisition strategy and plans to build legacy CPG brands while expanding into key international marketplaces. In 2021 it raised additional capital that brought its funding total to over $317 million, reflecting strong investor interest. Elevate Brands specializes in acquiring, launching and operating consumer brands sold by Amazon third‑party sellers, using a data‑driven underwriting process that can close deals within 30 days. The company has grown its global team of marketers and operators by more than 200% since January 2021 and opened a second headquarters in Austin, Texas, alongside its New York base. Elevate reports nearly 100% average post‑acquisition growth across its portfolio and is acquiring sellers at a pace of 3–4 new brands per month. The firm said the funding will fuel its acquisition plan and enable it to scale rapidly; it is on pace to acquire 100 category‑leading brands by the end of 2022. Elevate projected it is on track to hit over $150 million in revenue by the end of 2021. Founded in Q4 2016, the company targets the $300 billion Amazon third‑party seller marketplace that the article says is expected to double over the next five years. Elevate Brands is an operator and acquirer of Amazon third‑party consumer brands, using a data-driven approach to underwriting and post-acquisition operations. The company executes underwriting within 30 days and deploys operational teams immediately to grow acquired brands. Since acquiring its first Amazon business more than a year ago, Elevate Brands reported more than 100% average post-acquisition growth across its portfolio. It is expanding rapidly through targeted acquisitions and plans a marketplace-agnostic strategy to support long-term brand growth, with a focus on marketing and creative services. The company expects to hit $150 million in revenue by the end of 2021. Elevate Brands was founded in Q4 2016 and has headquarters in New York and Austin, TX.
- Total raised
- $318M
- Funding rounds
- 3
- Latest round
- Equity
- Latest activity
- Jul 2021
Industries
- Consumer
- Consumer Goods
- E-Commerce
- Internet
Recent funding
Equity
Jul 2021
$250M
Equity
Apr 2021
$13M
Equity
Feb 2021
$55M