Emotient develops facial expression recognition technology that analyzes sentiment and primary emotions in real time, tracking seven core expressions and roughly 19 facial muscle movements. Its product offering centers on a SaaS model and an Emotient API for developers and device makers. The company aims to become the sentiment analytics engine for any connected device with a camera and is expanding into wearables, debuting a Google Glass app targeted at retail. Emotient plans to commercialize via its API and build vertical products for retail and healthcare. Intel is a strategic investor and customer and will incorporate Emotient libraries into its RealSense SDK. Financially, Emotient announced a $6M Series B that brings total funding to $8M; the company was founded in 2012 and is based in San Diego. Emotient positions its technology as differentiated from rivals like Affectiva by emphasizing real-time delivery and accuracy in uncontrolled environments.

Total raised

$6M

Funding rounds

1

Latest round

Series B

Latest activity

Mar 2014