Enjoy operates a mobile retail-store model that lets customers buy devices online and receive same‑day delivery along with free in‑home setup and support from an Enjoy expert. The company partners with carriers and device makers (including AT&T, Sonos, Google and EE) to run branded online storefronts and generates revenue from those business partners. Enjoy also provides partners with customer feedback and support‑reduction insights to boost brand loyalty. As of the article, Enjoy operates in more than 54 U.S. markets covering over 50% of the U.S. population and plans to be offered in 11 U.K. markets covering more than 60% of the U.K. population by year‑end, reaching 80% by 2020. The company plans additional international expansion, including at least one other country in the current year and more countries in 2020. Enjoy launched in May 2015 and is led by CEO and co‑founder Ron Johnson. Enjoy is a Menlo Park, CA-based retail startup that sells, delivers, and sets up high-end consumer electronics with in-home expert service. Customers who buy on Enjoy's site or partner sites receive free hand delivery from experts who install devices and train buyers to use them. Since launching in May the company has been operating in New York City and the San Francisco Bay Area and lists products such as GoPro cameras, DJI drones, and Sonos speakers. Enjoy is led by CEO Ron Johnson, a former Apple executive and J.C. Penney chief. The company says it had raised about $80 million to date and today announced a new $50 million VC funding round. Enjoy positions its service as a way to compete with large online retailers by offering a higher-touch sales and delivery experience. Enjoy is a Menlo Park, CA company described as a new business aiming to reinvent the way people buy and experience the products that matter most to them. The article characterizes Enjoy by that mission but provides no product technical details. Enjoy has raised $30 million in financing. Investors named in the raise include Kleiner Perkins Caufield & Byers, Oak Investment Partners and Andreessen Horowitz. The article does not disclose the financing instrument, valuation, or operating metrics such as revenue or user counts. Contact information is referred to the publisher's about page.

Total raised

$230M

Funding rounds

3

Latest round

Series C

Latest activity

Aug 2019