Entertainment Direct Asia offers consumer engagement, content management, monetization tools and analytics to help rights owners distribute, manage and monetize digital content in China. The company was conceived and launched by digital media venture studio Designed for Revolution Ltd. (DFR Asia), which will play an ongoing management role. It operates in a market where YouTube is blocked and roughly eight alternative video service providers split almost 450 million viewers who consume 5.7 billion hours of content per month. Seventy-six percent of surveyed Chinese respondents said they would rather watch online videos than TV, underscoring market demand. The company is led by co-founder Rick Myers and Alex Wang, General Manager. Entertainment Direct Asia secured over $1.2M in financing to accelerate and expand its digital content distribution in China.

Total raised

$1M

Funding rounds

1

Latest round

Equity

Latest activity

Aug 2014