Eponym provides an end-to-end eyewear services platform that partners with brands on design, creates custom e-commerce sites and backend infrastructure, and supplies in-store iPad sales units. The company handles production logistics including trial and full-order fulfillment, customer service, CRM and co-marketing to offer a turnkey solution. It operates both a house consumer brand, Classic Specs (priced at $89), and partner brands such as Steven Alan Optical. Founder Andrew Lipovsky says revenues are growing 50% month-over-month, and Classic Specs has generated nearly $500,000 in revenue over a relatively short period. Eponym has spent three years building relationships and distribution channels and is extending its software platform to automate manual steps. Near-term plans include expanding the platform and helping new customers like Steven Alan build additional eyewear lines.

Total raised

$1M

Funding rounds

1

Latest round

Seed

Latest activity

Jul 2013