eyeQ, founded in 2012 and based in Austin, TX, offers a SaaS shopper-responsive technology that personalizes the in-store shopping experience. Its devices make digital displays respond to age, gender, location, frequency of visit and emotion, and the platform recognizes and responds to emotion. The system delivers real-time intelligence to stores and manufacturers so they can learn and iterate on customer experiences. eyeQ is a showcase company for IBM, building its solution with BlueMix and utilizing Watson cognitive computing. The company closed a $3.5M Series A led by Align Capital and intends to use proceeds for continued technology development, product enhancement and revenue pursuit. Lisa Harris of Align Capital joined eyeQ’s board as part of the financing, and existing investors also participated in the round. eyeQ develops a suite that enables brick-and-mortar retailers to leverage e-commerce intelligence to create a hybrid in-person/online shopping experience. Its platform provides shoppers with ratings, reviews and suggested offerings to help them decide and buy on the spot. The company plans to use recent funding to expand its business by adding new customers and increasing engagements with existing brands. eyeQ was founded in 2012 by CEO Michael Garel and is based in Austin, Texas. It is a member of the Austin Technology Incubator and a 2014 graduate of DreamIt Ventures.

Total raised

$5M

Funding rounds

2

Latest round

Series A

Latest activity

May 2016