Fame and Partners is a Sydney-based fashion startup that makes luxury, custom-made dresses. Led by CEO Nyree Corby, the company blends fashion and technology to help users find and customize high-end dresses with support from in-house stylists. Customers can choose from different customizable features, modify length to suit their height, and receive a custom-made dress at home in up to 10 days. The company has offices in Sydney, Los Angeles and New York City. Fame and Partners plans to use the funds to expand into the USA and hire new people. It raised $10.2m in a Series A to support those expansion and hiring efforts. Fame & Partners is a hybrid technology and fashion business that uses a proprietary algorithm to track event-wear trends and a real-time supply chain to offer on-trend, customisable garments. The company sells made-to-order formal dresses and has fine-tuned its online purchase path, supplier and shipping arrangements in Australia. It recently opened to the US prom market and reports that within four months US sales are close to exceeding Australian revenue. Fame & Partners is targeting the global formal and prom dress market, which the article cites as a $6 billion opportunity. The business positions itself to serve tech‑savvy, trend-conscious young women by combining data-driven trend tracking with customised manufacture and digital sales channels. The company plans further international expansion beyond the US.

Total raised

$10M

Funding rounds

2

Latest round

Series A

Latest activity

Apr 2016