FanRally provides a subscription membership platform that replaces static season-ticket bundles with dynamic reservations, allowing fans to pay a monthly fee and reserve seats on mobile. The platform is used by teams in the MLB, NHL, NBA, and major college athletics and enables teams and artists to customize membership packages and access levels. Members typically pay 30–60% of a season ticket for the ability to attend any game, and FanRally says the model drives higher yields by letting teams retain control of unused inventory. The company plans to use the new funding to expand its subscription membership footprint in the ticketing marketplace. FanRally was founded in 2020 by former executives from the Oakland Athletics, San Francisco 49ers, Google, and Oracle. Since founding, the company has raised over $4 million in total capital.

Total raised

$3M

Funding rounds

1

Latest round

Equity

Latest activity

Jun 2022