Fanzy provides a SaaS social loyalty platform that lets organizations reward fans for their social activity around brands, TV shows, films, celebrities, sports teams and athletes. Members generate buzz and unlock real-life rewards, social achievement badges and leaderboard placement based on Fanzy’s proprietary FanScore influence measurement. The company is co‑founded by Jeff Marois and Tuhin Roy and is based in Paris and San Francisco. Fanzy raised an additional $550K in seed funding, bringing total funding to date to over $1.5M. The company intends to use the capital to scale up its enterprise business, tailor solutions for larger companies and build its sales team. No operating metrics (revenue/users) were disclosed in the article. Fanzy is a Paris-based Facebook application that rewards fans for activity around brands, TV shows, films, celebrities, sports teams and athletes. The platform issues incentives such as social achievement badges, physical rewards, exclusive content and online discounts. Marketers can use a rewards builder to offer rewards to influential social fans based on specific social achievements or levels of influence on particular topics. The application is currently used by more than 14,000 brands. The company plans to use new capital to expand its engineering and business development teams. Led by CEO Jeff Marois and co-founder Tuhin Roy, Fanzy has raised roughly $850k in total capital to date.

Total raised

$1M

Funding rounds

2

Latest round

Seed

Latest activity

Mar 2013