FarmDidi is a direct-to-consumer pickle and condiments brand that enables rural women to produce homemade, chemical-free products at the farmgate. The company blends traditional recipes with modern food-safety protocols and a tech-enabled model to deliver clean-label, traceable products. It operates a community of women micro-units (“Didis”) and claims to be the number one pickle brand on Amazon India with four of the top ten best-sellers. FarmDidi reports an ARR of Rs 18 crore and fulfills over 30,000 monthly orders. The founders plan to use new funding to strengthen the team, invest in R&D, enhance tech-led quality systems, and expand the Didi community from about 2,000 to over 5,000.

Total raised

$1M

Funding rounds

1

Latest round

Seed

Latest activity

Sep 2025