Filtroo is a Madrid-based startup that adds financial rewards to social media activity, letting users earn points for posting, likes, followers, listening and viewing. The company was founded in 2021 and has accumulated more than 50,000 downloads. Its product combines multi-platform integrations (Instagram, TikTok, Spotify, YouTube and others), an AI-driven rewards engine, and planned web3/blockchain features to let users convert points into crypto tokens. Filtroo plans upgrades to monetization and platform technology, including a March 2024 app update, and aims to expand the team and pursue international growth. The startup intends to run token airdrops for active users and enable point-to-token conversions as part of its loyalty strategy. Competitive advantages cited include multi-platform fintech integration, web3 innovation, and an AI-powered rewards system.

Total raised

$1M

Funding rounds

1

Latest round

Equity

Latest activity

Mar 2024