Flash offers users a dedicated @flash.co email ID and inbox that aggregates e-commerce communications, lets users track multiple shipments, and connects to Gmail to build order summaries and expense reports. The app divides mail into Handpicked (orders, verifications) and Others (promotions) and issues rewards such as cashback, brand coupons and Flash coins redeemable via UPI. Core features today include forwarding and replying; the company said it will add archive, auto-forward and flags next month and roll out monthly reports, inbox search, labeling and a "Login with Flash" auth integration in coming months. Flash is also exploring category expansion to travel and OTT subscriptions and plans a U.S. launch later this year. The product targets around 25 million "power shoppers" in India who shop across multiple merchants and aims to monetize via partnerships and rewards programs. The app competes with order-tracking and rewards products but positions itself as a unified inbox-plus-rewards for e-commerce.

Total raised

$6M

Funding rounds

1

Latest round

Seed

Latest activity

Mar 2023