
Flipp
350-3250 Bloor Street West, East Tower, Bloor Islington Place, Toronto, Ontario, M8X 2X9, Canada
Overview
Flipp operates a mobile marketplace that gives shoppers access to digital circular content from more than 800 retailers, representing over 140,000 store fronts. Its technology enables retailers such as Walmart, Macy’s, Dollar General and Lowe’s to transform print circulars into a digital, personalized experience. Flipp distributes content through its mobile app and a distribution platform integrated with major media properties including Google, MSN, Microsoft and the Chicago Tribune. The platform includes analytics that provide real-time metrics on sales and consumer engagement from both in-store and online channels. The company has more than 250 employees across Toronto and New York and reaches millions of consumers through multiple channels. Flipp intends to use new funding to support further expansion. Wishabi integrates with retailer databases to distribute circulars directly to consumers and through premium media partners across a range of digital devices. Its distribution partners include MSN, the Chicago Tribune, the Los Angeles Times and CBS. The platform is used by retailers such as Macy’s, PetSmart, Sports Authority and Dollar General. Founded in 2007 and led by CEO Wehuns Tan, Wishabi focuses on delivering localized, personalized marketing content for retailers. The company intends to use new capital to accelerate development and deployment of technology and to drive growth in the U.S. market. Current financials reported in the article note a $15M Series B financing closed in 2013.
- Total raised
- $76M
- Funding rounds
- 2
- Latest round
- Equity
- Latest activity
- Apr 2016
Industries
- Advertising
- Apps
- Digital Marketing
- Price Comparison
- Retail
- Retail Technology
- Shopping
- Software
Recent funding
Equity
Apr 2016
$61M
Series B
Sep 2013
$15M
Team
No current team members are available.