Flocktory provides a SaaS B2B platform that helps e-commerce companies identify and target their most influential customers with optimized messaging and incentive mixes to recruit friends via social networks. Referred friends who make purchases trigger rewards for both the referrer and the friend. The company serves more than 200 clients, including Svyaznoy, S7 Airlines, Lamoda, Oktogo, Shoptime and Groupon. Led by founder and CEO Simon Proekt, Flocktory plans to use recent funding to continue product development and expand its team to accelerate business development. The company closed a $1.5M Series A financing round to support these efforts.

Total raised

$2M

Funding rounds

1

Latest round

Series A

Latest activity

Jun 2013