Led by founder and CEO Justin Fuisz, Fuisz Media turns videos into interactive experiences that allow viewers to touch or click on objects to discover product information, branded content, links to company websites and the ability to buy items. The company works with advertising agencies and global brands including Wal‑Mart, Microsoft, Victoria’s Secret, Gillette and Target. Fuisz Media is based in Santa Monica, California and also has offices in New York and Tokyo. The company closed a $10m Series A funding round to support its business. In conjunction with the funding, Ross Levinsohn and Ian Doody, a principal at Evolution Media Capital, joined Fuisz Media’s board of directors. The articles do not disclose revenues or user metrics. Fuisz Media builds computer-vision technology that identifies and tags specific items in video, enabling interactive overlays for brands, advertisers, and publishers. The system tracks items frame-by-frame and is designed to work across multiple platforms, ad servers, and devices including desktop, mobile, and tablets. The company says it achieves a high rate of accuracy in item identification and reports unusually high click-through rates—around 20 percent or higher on some campaigns. Fuisz has signed enterprise clients including Nike, Target, and Walmart to deploy interactive video experiences. After roughly two years of development in stealth, the company has emerged publicly and is commercializing its product. Financially, Fuisz announced $2.1 million in seed funding to support its launch and growth.

Total raised

$12M

Funding rounds

2

Latest round

Series A

Latest activity

Jul 2015