Founded in early 2024 by James Olsen, fulfilment.com replaces the traditionally opaque and manual process of sourcing 3PL partners with a digital, data-driven marketplace. The platform employs smart matching algorithms, instant pricing, and real-time performance dashboards to connect high-growth ecommerce brands with well-suited fulfilment providers, drastically shortening time-to-contract for both parties. By digitising procurement, it also helps 3PLs fill warehouse capacity with right-fit clients, reducing churn. With fresh capital, the company plans to scale its proprietary technology, expand its team, and bolster infrastructure to support users initially across the UK, EU, US, Canada, and Australia. Investor commentary highlights the venture’s clear market traction and its potential to transform a large global logistics segment. The late seed financing of up to £4 million follows an earlier, undisclosed pre-seed round backed by Haatch, underscoring continued investor confidence. No revenue or user figures were disclosed in the article.

Total raised

$5M

Funding rounds

1

Latest round

Seed

Latest activity

Feb 2026