Fytted’s core product is an AI system that scans full-body measurements and provides personalized styling and virtual try-on recommendations, backed by partnerships with professional fashion stylists. The platform integrates size guides for over 5,000 brands and a web extension, enabling automatic size suggestions across retailers and a virtual fitting room with access to hundreds of thousands of items. Since launch the company reports over 500 brand partnerships in five weeks and 20,000 organic downloads, and users have experienced a reported 40% reduction in returns. Fytted has launched an Android app and a web extension and is pursuing a goal of partnering with 1,500 brands and exceeding 1 million active users in the coming year. Financially, the company is in a seed funding round with commitments exceeding $1 million. A portion of Fytted’s proceeds are pledged to Remake, a charity focused on human rights and climate justice in the clothing industry.

Total raised

$1M

Funding rounds

1

Latest round

Seed

Latest activity

Jul 2024