Founded in November 2017 by Alok Ranjan and his brothers, GAON began in Champaran, Bihar and has grown into a national regional food brand known for popularising Litti Chokha. The company operates an omnichannel model spanning QSR outlets, direct-to-consumer channels and packaged FMCG products, and is developing new concepts such as DUMARA, an Indianised biryani QSR. GAON reported crossing ₹9 crore in annual revenue by 2025, has generated more than ₹50 crore in lifetime sales, served over one million customers and sold more than two million Littis. The brand gained national visibility after securing an investment on Shark Tank India from Vineeta Singh and Anupam Mittal. GAON plans to expand experience-led retail outlets, scale a national D2C business, launch packaged regional food SKUs like Litti, Sattu and Thekua, and strengthen its manufacturing and supply-chain capabilities to support growth.

Total raised

$1M

Funding rounds

2

Latest round

Equity

Latest activity

Jul 2026