Gobble is a meal-kit delivery service that focuses on 15-minute meals. The company emphasizes culinary R&D and data science to build member trust and support recurring 'autopilot' accounts. Gobble reported serving a million meals in 2015 and a TXN report cited a more loyal lifetime customer base than competitors at about $800 per year per customer. The startup came out of Y Combinator in 2015 and weathered early downturns before scaling. It currently serves 32 states and plans to use new funding to hire and expand beyond those states. Prior venture funding totaled $14.8 million before the latest round, bringing overall funding to nearly $30 million. Gobble prepares and ships dinner kits where the company does the measuring, chopping, mixing and some cooking so meals can be finished in about 10 minutes using a single pan. The product is positioned to minimize customer prep time while delivering home-cooked dinners. The company reports roughly 1 million subscribers and says those customers consume more than 1 million meals per year in California. Gobble plans to use its latest funding to support geographic expansion and to grow its engineering and data science teams. The article notes both national expansion (earlier) and international expansion (in an update) as uses for the round. Gobble operates an online marketplace that connects consumers with local chefs and home cooks who list prepared meals. Users can search by dietary needs and other filters, review and rate meals, and choose pickup or delivery. Chefs set base prices for their dishes and Gobble applies a markup (percentage not disclosed); the company tests and vouches for each chef on the site. Meal prices in examples ranged from $6 to $20, with a $10 option for delivery. The site was previously available only in Palo Alto and is expanding to include chefs from San Francisco. The company raised $1.2 million in funding to fuel that planned expansion.

Total raised

$27M

Funding rounds

3

Latest round

Series B

Latest activity

Oct 2017