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Good Nature Agro

Plot 3647 Off Chadiza Road, Chipata, NA - Zambia, Zambia

Overview

Good Nature Agro is a for-profit social enterprise founded in 2014 that works with small-scale farmers across southern Africa. It supplies high-quality legume seed and commodities and provides finance and training to help farmers increase incomes and transition from poverty toward the middle class. The company describes itself as tech-enabled while valuing personal, face-to-face relationships in the fields and factories. Good Nature engages the full value chain—connecting growers, aggregators, processors and consumers—to keep farmers at the center of agricultural supply chains. It closed an $8.5 million Series B equity financing to support growth and deepen farmer engagement. The company plans to use the capital to reintegrate whole farm income, develop genetic solutions for greater yields and resilience, and pursue farmer-centric innovations. Good Nature Agro Products (GNA) works with approximately 30,000 smallholders to produce seeds for replanting and commodities for consumption or processing across four legumes: groundnut, cowpea, soybean, and beans. The company focuses on open-pollinated varieties and seed research to adapt varieties to local terroirs and smallholder needs. GNA’s activities aim to improve soil fertility through legume cultivation and increase access to nutritious, protein-rich foods. The enterprise plans to expand processing capacity by building a new factory in Lusaka while strengthening seed production and R&D at its historical headquarters in Chipata, Eastern Zambia. The expansion is intended to stabilize domestic supply, open export markets, create jobs, and reinforce the local value chain. GNA was founded in 2014 and positions legume value chains as a pathway to higher-value, export-driven agriculture for Zambian farmers. Good Nature Agro is a Zambian agritech social enterprise that develops and supplies legume seed varieties and provides full-farm services to smallholder farmers. The company uses a 'Source' model that supplies high-quality seeds on loan, deploys Private Extension Agents (PEAs), offers customised input packages, guaranteed offtake contracts, and financial planning. GNA aims to support 15,000 small-scale farmers and reports participating growers earn three to four times more than when farming maize, with claims it can triple incomes within 24 months. The startup plans to use new capital to build value-add processing infrastructure in central and eastern Zambia, expand full-farm extension services, connect farmers to large agribusinesses and food processors, and advance its seed breeding program. Its model emphasizes improved land health via legumes, increased soil fertility, and predictable, well-documented cash flows for farmers while maintaining personalised advisory services as it scales.

Total raised
$14M
Funding rounds
3
Latest round
Series B
Latest activity
Jan 2024

Industries

  • Agriculture
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Recent funding

  1. Series B

    Jan 2024

    $9M

  2. Equity

    Aug 2023

    $3M

  3. Series A

    Oct 2020

    $2M

Team

  • Carl Jensen

    Co-Founder & CEO

    LinkedIn
  • Sunday Silungwe

    Co-Founder & Director of Marketing and Innovation

    LinkedIn
  • Kellan Hays

    Co-founder, Chair of Board of Directors, Chair of Board of Advisors, Chief of Staff

    LinkedIn
  • Justin Nkhoma

    Business Management

    LinkedIn