Gro builds consumer-facing products to simplify access to decentralized finance. Its mission is to give users understandable tools to create wealth by combining decentralized ('nu-school') and legacy ('old-skool') finance. The company offers customised products that balance a user's yield and risk preferences, enabling people to digitise pounds/dollars to earn yields without speculating on crypto prices. Gro is London-based and was co-founded in 2020 by Hannes Graah, the former VP of Growth at Revolut. The startup has raised a $7.1 million seed round to further develop its product suite. Its team includes hires from Revolut, Spotify, Goldman Sachs and Morgan Stanley, and it has backers from specialist DeFi VCs and industry angels.

Total raised

$7M

Funding rounds

1

Latest round

Seed

Latest activity

Mar 2021