Gusto Collective is a BrandTech holding company led by CEO Aaron Lau that combines technology and branding to create immersive customer experiences in AR, the metaverse and NFTs. The company develops AR applications and Web3 products through its operating businesses and partnerships. Notable collaborations include a 5G AR experience with Hong Kong wireless operator CSL, a real-time generative data art project with Phillips Auctioneers, and AR installations for Pixar Fest in Harbour City mall. With this strategic focus, the company is prioritizing geographic expansion into other parts of Asia, development of Web3 services and products, and creation of recurring-revenue offerings. Financially, Gusto Collective completed an $11M Seed Plus round and has raised $23M in cumulative external funding since launching in 2020.

Total raised

$11M

Funding rounds

1

Latest round

Seed

Latest activity

May 2022