Harness Wealth is a digital platform focused on financial, tax, and estate planning that connects clients with a roster of vetted advisors and advisory firms. Its product suite includes Harness for Advisors, which bundles advanced software, an in-house concierge team, practice-management tools, lead generation, and a professional community to streamline tax advisory practices. Clients access personalized tax and financial advice through a user-friendly portal with document sharing, payments, onboarding, and access to pre-vetted estate and financial advisors. The company says it has onboarded thousands of clients onto its new portal and expects that figure to triple this year. Harness targets the $10B+ tax advisory market and the $50B+ financial advisor segments, and monetizes via fees from both advisors and clients for software and services. After the recent raise, the company is focused on product enhancements and building insights around tax data while describing itself as well-capitalized. Harness Wealth is a New York–based startup that offers a platform bringing family-office–style services to individuals with complex financial pictures. It matches clients with independent registered investment advisors and connects them to teams across verticals — tax, estate and investment planning — to replicate the multidisciplinary access of a family office. Harness charges an ongoing revenue share, collecting part of the fees advisers on its platform charge to align incentives with long-term client success. The company employs 22 people and is not yet profitable. Part of its new capital will be used to build a captive tax business, Harness Tax, to address time-sensitive tax planning around IPOs, SPACs, remote work and cryptocurrencies. Founders David Snider and Katie Prentke English drew on experience at Bain, Compass and Nutmeg and have grown a customer base that includes employees of Coinbase, UiPath, PayPal, Snowflake, DoorDash, Amazon and partners at venture firms. Harness Wealth offers a hybrid digital-human platform that builds personalized balance sheets and matches clients to a curated set of top tax, financial, and legal advisors via proprietary technology and comprehensive needs assessments. The company targets accomplished individuals with $250K–$10M in investable assets and cites a U.S. addressable market of 20M households that spend $80B annually on financial, tax and legal professional services. Its adviser diligence process collects 40+ attributes per advisor and 100+ attributes per firm to ensure tailored recommendations. The business model takes a minority percentage of an adviser’s standard fee for referred clients. Harness Wealth is developing additional client tools and technology to enhance the digital experience and is working to onboard users from its waitlist. Financially, the company recently closed a $4M Seed round to support product and growth initiatives.

Total raised

$36M

Funding rounds

3

Latest round

Series A

Latest activity

Mar 2024