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Hart Dairy

100 Murray Dr, Waynesboro, GA, 30830, United States

Overview

Hart Dairy produces premium pasture-raised, grass-fed milk products sourced from cows grazed 365 days per year. The company operates on more than 4,000 acres in Waynesboro, Georgia, and positions itself around animal welfare, non-GMO practices, and regenerative grazing techniques. Hart Dairy launched new products in April 2021 and reports authorizations and placements in more than 1,900 retail locations as it expands nationwide. Recently the company added a chief finance officer and a vice president of sales, together bringing extensive dairy industry experience. Hart Dairy plans to use new capital to expand its product line, pursue farm acquisitions as part of a roll-up strategy, and increase marketing to drive per‑store sales velocity. The business emphasizes humane treatment of animals and on-pasture, grass-fed production as core differentiators. Hart Dairy produces premium “Grass 365” dairy products—including fresh milk, yogurt, cheese and butter—sourced from cows that are never confined and grass-fed year-round. The farm sits on more than 4,000 acres near Augusta, Georgia, and the company markets itself as the largest single-source producer of 100% free-range, grass-fed milk in North America. Under the direction of Dr. Richard Watson, Hart Dairy emphasizes pasture-based grazing, Certified Humane® practices, non-GMO standards and regenerative agriculture. The company is actively expanding its retail footprint and recently partnered with Island Ventures to support logistics, supply chain management and product innovation. Hart Dairy announced a strategic investment from Next Gen Nutrition Investment Fund; Next Gen’s general partners James Cali and Andrew Towle joined as investor-advisers and chief marketing advisers. Management says the advisers will help strengthen brand positioning, multichannel marketing and innovation as the company continues national and international expansion. Hart Dairy produces a line of premium "Grass 365" dairy products including fresh milk, yogurt, cheese and butter from 100% free-range, grass-fed cows. The operation sits near Augusta, Georgia on more than 4,000 acres and cares for more than 3,500 cows that are never confined and are grass-fed year-round in a certified non-GMO environment. Hart Dairy was named the first and only pasteurized dairy cow operation in America to earn the Certified Humane® designation from Humane Farm Animal Care. The company says it will use new capital to expand premium and better-for-you product offerings, increase production capabilities, and continue innovating its animal welfare practices. Leadership includes CEO Tim Connell and Dr. Richard Watson, who directs the farm's grazing and pasture-based techniques. The company recently closed a $10 million planned seed round to support its growth plans.

Total raised
$30M
Funding rounds
3
Latest round
Equity
Latest activity
Dec 2021

Industries

  • Food and Beverage
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Recent funding

  1. Equity

    Dec 2021

    $20M

  2. Seed

    Jun 2019

    $10M

Team