Health123 offers a digital, individualized dashboard that integrates devices (for example, FitBit), wellness programs, and at-home blood testing to track five core health metrics: weight control, heart health, nutritional balance, energy levels, and emotional wellness. The platform lets users create profiles, complete assessments, generate and understand health metrics, and receive small weekly recommendations to improve results over time. It operates a freemium model: individual members can use the basic platform for free with paid options for additional services. The company plans to monetize primarily by working with employers who roll the service out to employees and pay for access, allowing employers to target and measure wellness programs at the aggregate level. Users can accumulate points that unlock offers and benefits as engagement incentives. The product is positioned as a long-term preventive-health play intended to lower medical costs by keeping people healthier before they need hospital care. The article notes the company has raised a little over $1 million to date.

Total raised

$1M

Funding rounds

1

Latest round

Equity

Latest activity

Jun 2013