Heuritech applies algorithms and computer vision to scan and analyze large volumes of images and text across the internet to detect emerging, mutating, and fading trends. The platform processes about 3 million images and videos daily and can identify roughly 2,000 details in an image (patterns, products, shapes, colors). Its data is used by product developers and marketers to inform design, purchasing, marketing, and stocking decisions. Heuritech began in fashion and luxury after launching a product analytics platform in 2017 and now serves clients including Louis Vuitton, Dior, and Adidas. Founded in 2013 and based in Paris, the company is expanding into the beauty segment in 2019 and plans to use new funding to support product development and grow marketing teams. The company currently has 40 employees and was cofounded by CEO Tony Pinville and Charles Ollion. Heuritech has developed a deep learning-powered automatic real-time recognition solution that detects objects, shapes, textures and people within images and photos posted on social media and the internet. The tool is used notably in the luxury and fashion sectors to detect clothing trends, inform collection design, and manage purchases and restocking. It also supports optimizing recommendations and merchandising on e-commerce platforms and enables qualitative and quantitative client segmentation. The company is led by Tony Pinville and Charles Ollion and is based in Paris, France. Heuritech intends to use the new funds to expand its marketing and sales organization and to continue product development efforts.

Total raised

$6M

Funding rounds

2

Latest round

Equity

Latest activity

Sep 2019