Founded in 2015 and headquartered in Beijing, 花生好车 is an auto new-retail platform that combines offline直营门店 and online e-commerce to offer one-stop car purchasing and ownership services. The company positions itself as a value-oriented brand with high cost-performance products and a customer promise of “先用后买，终身服务” (try before buy, lifelong service). Its service set includes professional purchase guidance, affordable buying plans, a range of financial products, quality after-sales care, and curated automotive lifestyle offerings. The platform relies on direct retail stores plus online channels to reach consumers and support sales. Recent financing will fund expansion of the sales network, accelerate deployment of new-energy vehicle (NEV) stores, and upgrade its information systems to support growth.

Total raised

$90M

Funding rounds

1

Latest round

Equity

Latest activity

Jan 2024