Hundred is a NYC-based direct-to-consumer personalized vitamin brand that matches customers with a nutrition expert for free and provides custom vitamin mixes. Subscribers create their custom mix by completing a five-minute holistic consultation based on nutrition, movement, sleep and stress balance. The company designs its vitamins using expertly-developed capsule technology and emphasizes transparent ingredients and accessible scientific research. Hundred performs quality control checks throughout its supply chain and publishes a chemical analysis for each product. Its main clientele are women taking prescription medication. After raising $8M, the company intends to use the funds to expand to the US.

Total raised

$8M

Funding rounds

1

Latest round

Equity

Latest activity

Nov 2019