Iconic Arts is a next-generation entertainment venture studio that develops original intellectual property through transmedia storytelling, natively integrating brands into premium content. The studio assembles multidisciplinary teams from Hollywood, gaming, technology, merchandising, music and live experiences to create and iterate ideas across multiple platforms. It is building an extensive library of original titles and a pipeline of international brands, creators, athletes and artists across formats including film/TV, gaming, music, merchandising and live experiences. Iconic Arts emphasizes a Silicon Valley-inspired strategy and proprietary and emerging technologies to rapidly create, test and iterate concepts in a sequenced, interwoven manner. The company positions brand partnerships as co-ownership opportunities for IP, enabling vertically integrated, brand-financed entertainment that can generate scalable revenue streams. Iconic Arts maintains offices in Los Angeles, California and Tokyo, Japan and is currently assessing its first project with Suntory Holdings. Iconic Arts is a transmedia entertainment studio that develops original IP across gaming, television, film, merchandising, and live experiences. Founded in 2023 by Steven Haddadian, Alec Roth, Matthew Medney, Mo Yazdani, and Jack Sheehan, the team also includes CTO Omar Abdelwahed and Chief Gaming Officer Rob Carroll. The studio combines creators with emerging technologies and a set of proprietary AI-powered tools intended to lower development costs and derisk negative audience sentiment. For the last year the team has been developing an original slate of IP using that workflow. The company has offices in Los Angeles and Tokyo. It plans to use the new funding to expand operations and broaden its business reach.

Total raised

$3M

Funding rounds

2

Latest round

Seed

Latest activity

May 2024