ipsy operates a $10/month subscription that ships a monthly "Glam Bag" of makeup samples. The company has about 1.5 million subscribers and generates more than $150 million in annual revenue. ipsy has been profitable for more than three years. Its growth has been driven in part by strong social and YouTube engagement tied to founder Michelle Phan, whose videos have been viewed over 1 billion times. The company also runs an ipsy Open Studios platform with roughly 10,000 content creators. Management says it will use investor relationships to continue to scale and innovate its consumer-facing business.

Total raised

$100M

Funding rounds

1

Latest round

Equity

Latest activity

Sep 2015