Launched in August 2019 by Shuchir Suri and Punweet Singh, Jade Forest sells premium non-alcoholic cocktail mixers and beverage products across 23 Indian cities and via online marketplaces like Amazon and last-mile delivery platforms. The company reports month-on-month growth of 15–20% and emphasizes health-focused, transparent ingredients. Jade Forest raised $1M in a new funding round led by Mumbai Angels Network and previously raised a $250,000 seed in November 2020 from Gaurav Kapur, Rohan Abbas, Ashish Tulsian, and Angel List India, among others. The fresh capital will be used to expand distribution of its premium cocktail mixer and to enter the ready-to-drink (RTD) beverage segment. Management also plans to expand the drink portfolio into different verticals and pursue exports in the coming years. The company is investing in digital marketing, performance ads, social content, and brand collaborations to reach a larger consumer base.

Total raised

$1M

Funding rounds

1

Latest round

Equity

Latest activity

Nov 2021