Molly Tea is a new-style tea chain built around jasmine and floral-aroma milk teas with a mid- to high-end positioning. Since opening its first store in Shenzhen in 2021, the brand has grown to 785 stores with just over 100 more in development and targets 1,100–1,200 by year-end. It intentionally limits rapid expansion, prioritizing profitable franchises and operational control—signing just over 100 partners from more than 10,000 applicants. Product innovation has stayed within a floral niche, adding gardenia, magnolia and osmanthus milk teas alongside its jasmine core. Management says domestic financials are solid and expects nearly 400% revenue growth this year, aided by smaller, more cost-efficient store formats down to 35 square meters. The company has also initiated international expansion with a first overseas store in Flushing, New York, and is targeting North American growth.

Total raised

$14M

Funding rounds

1

Latest round

Equity

Latest activity

Oct 2024