Jemstep is an online investment advisor focused on retirement savings that uses patented technology and portfolio management methodologies to recommend what users should buy and sell. It operates as a Registered Investment Advisor with the SEC and offers both a free Basic Account and paid Premium Services (starting at $17.99/month, free for accounts under $25,000). The service aims to help self-managed investors maximize returns, avoid high fees, and reduce taxes. Leadership includes President Simon Roy and newly hired product management lead Mark Richards. The company plans to use the newly raised funds to expand distribution, enhance the service, and make new hires. Jemstep has raised a total of $15M to date. Jemstep offers a free online investment guidance and management service that delivers personalized, data-driven recommendations to individual investors. Its patented investment evaluation technology, developed over three years, analyzes more than 20,000 mutual funds and ETFs to identify suitable options. Users can link accounts to track all holdings in one secure location and receive portfolio management and optimization over time. Jemstep emphasizes unbiased, transparent recommendations and does not accept paid listings or sponsorships that influence rankings. Founded in 2008 by Michael Blumenthal and headquartered in Los Altos, California, the company added Professors Terrance Odean and Dr. Jonathan Tiemann to its advisory board. Jemstep said it has an ambitious product roadmap and is a registered investment advisor under SEC rules.

Total raised

$11M

Funding rounds

2

Latest round

Series A

Latest activity

Oct 2013