JimJams makes no-added-sugar chocolate spreads and snacks and was established in 2015. The products are stocked across national retailers including Tesco, Sainsbury's, Morrisons, Asda, Waitrose, Co-op, Ocado and Holland & Barrett. The company is targeting expansion into foodservice and out-of-home channels and plans new product launches, including a totally nut-free, no-added-sugar chocolate spread. Management says it is in advanced-stage conversations with McDonald's to potentially supply them and has signed a contract with Compass Group to open additional routes to market. Funding proceeds will be used to strengthen the team, drive foodservice growth, support new product launches and fund strategic trade spend to increase retail distribution. At the time of reporting JimJams had exceeded its crowdfunding target, signaling retailer traction and investor interest.

Total raised

$0M

Funding rounds

1

Latest round

Equity

Latest activity

Jul 2024