Jugnoo operates an app-based platform focused exclusively on auto-rickshaw rides, aiming to digitize a large, lower-cost segment of urban transport in India. The company avoids heavy passenger discounts and driver subsidies, instead positioning itself to augment existing offline demand and create a more sustainable business for drivers. Jugnoo reports about 2.6 million registered users across 30 cities, processes roughly 30,000 rides per day, and has grown its vehicle supply from 6,000 to over 10,000. Its stated goal is to drive driver utilization up to 60 percent to build loyalty. Jugnoo briefly experimented with delivery but paused the service due to capacity issues and plans to re-enter delivery within the next year with increased capacity. The company remains focused on consumer trips while scaling its core auto-rickshaw marketplace. Jugnoo operates a smartphone app that connects users with auto rickshaw rides and on-demand delivery services, including Jugnoo Meals and Jugnoo Fatafat. The Chandigarh-based startup runs in four cities — Chandigarh, Ludhiana, Amritsar and Jaipur — and plans to expand to Gurgaon. Jugnoo claims 150,000 users, handles about 3,000 transactions per day, and generates roughly $4,000 in daily revenue. Its business model combines transportation and hyperlocal logistics; logistics currently account for 30% of transactions with a goal of boosting that to 50%. The company uses heat maps to manage supply and demand and emphasizes providing better value to drivers focused on auto rickshaws. Planned product additions include three-way chats in Jugnoo Fatafat and a mobile point-of-sale system, plus merchant tools for communications, payments, and delivery logistics built in-house.

Total raised

$15M

Funding rounds

2

Latest round

Series B

Latest activity

Apr 2016