Juice is a London-based fintech alternative lending platform for digital founders, founded in 2019 by CEO Kathrine Chan. Its system combines real-time financial data, predictive analytics, and flexible credit lines to deliver tailored capital to digital SMEs without dilution or hidden fees. The company offers flexible credit lines and credit products that aim to match capital delivery to founders’ timing and needs. Juice says it will use the new funds to expand operations and broaden its business reach. The company has set targets to reach a £100M loan book and achieve £25M in annual turnover by 2028. The article does not disclose additional operating metrics or prior financings.

Total raised

$34M

Funding rounds

1

Latest round

Equity

Latest activity

May 2025